Anietie Udoh, Divisional Director, Marketing at Marketing Edge Publications, has been appointed to the 2027 Advisory Board of the Business Intelligence Group, further strengthening his growing profile as a Nigerian voice in the global marketing and communications industry. The appointment was communicated by Russ Fordyce, CEO and Chief Recognition Officer[Read More…]
Author: Godwin Anyebe
The ₦150M Campaign Tollgate: How State Signage Agencies Are Stifling Electoral Choice
Democracy, in its purest theoretical construction, rests upon an unshakeable foundation: a level playing field where ideas, not the depth of one’s pockets or the weaponization of state apparatus, decide who governs. It is meant to be a marketplace of visions where a market woman’s candidate can compete fairly with[Read More…]
Mene calls for stronger delivery capacity to unlock AfCFTA benefits for businesses
Africa must strengthen its capacity to deliver the payment systems, efficient borders and infrastructure that businesses need to benefit from the African Continental Free Trade Area (AfCFTA), H.E. Wamkele Mene, Secretary-General of the AfCFTA Secretariat, told project professionals at Project Management Institute’s Global Summit Series in Cape Town. In a[Read More…]
African Marketing Strategist Anietie Udoh to Connect with African Audience as Jury on First Tomilli Summit
Anietie Udoh, a Nigerian marketing strategist, is among the experts who will serve on the first Tomilli Summit jury. Udoh is the current Divisional Director of MARKETING EDGE Publications, a media group specializing in marketing, advertising and integrated communications. Udoh has nearly two decades of experience in journalism, public relations,[Read More…]
MediaConsortium 4.0: Why the Modern African Consumer Is No Longer Buying Your Ad Copy
The landscape of African commerce, media, and marketing is undergoing a seismic realignment. For decades, the engine of brand management operated on a straightforward, top-down hierarchy: corporations designed products, crafted polished narratives, purchased broadcast airtime, and dictated the terms of consumer engagement. Power resided almost exclusively on the supply side.[Read More…]
FirstEase: How FirstBank Is Making Big-Ticket Purchases and Everyday Bills Easier
For many Nigerians, buying a new smartphone, laptop, television, refrigerator or other essential household appliance can become a difficult financial decision, particularly when the full cost has to be paid at once. The same challenge can arise when an unexpected electricity, data, cable or other bill arrives at a time[Read More…]
NAFDAC Warns: Toxic Herbal Drinks Kill 48 in Ondo
The National Agency for Food and Drug Administration and Control (NAFDAC) has issued an urgent public health warning following laboratory tests confirming high concentrations of methanol and Cannabis indica in unregistered local alcoholic and herbal drinks linked to a fatal outbreak in Ondo State. As of September 17, 2026, the[Read More…]
The Deadly Cost of Unregulated Alcohol: Analyzing the Ondo State Toxicity Outbreak
The persistence of informal economies in developing nations often brings severe public health vulnerabilities, particularly when unregulated production intersects with daily social life. A devastating illustration of this crisis emerged in southwestern Nigeria’s Ondo State in September 2026, when a widespread outbreak of suspected alcohol poisoning resulted in at least[Read More…]
The Growing Threat of AI-Generated Scams: A Critical Analysis of the Naira Refinery Investment Fraud
The rapid advancement of generative artificial intelligence has fundamentally altered the landscape of digital communication, presenting both unprecedented creative opportunities and sophisticated societal vulnerabilities. Among the most concerning consequences of this technological shift is the escalation of digital financial fraud. Fraudulent actors increasingly leverage high-fidelity AI tools to manufacture convincing[Read More…]
MediaConsortium 4.0: How the Empowered Consumer Is Redefining the Market
Marketing executives, media practitioners, corporate leaders, and brand custodians gathered in Lagos recently for the fourth edition of the MediaConsortium Conference and Awards (MediaConsortium 4.0). Focused on the theme, “The Value Shift: Strategies for the New Market Reality in the Age of the Empowered Consumer,” the high-level industry gathering addressed[Read More…]
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]