Globally, disruption is causing a lot of changes in how things are done. Some call it innovation, but whatever nomenclature one chose to give to it, disruption is changing the narrative in how demands for goods and services are generated and experiential marketing is not an exception. Today’s face to[Read More…]
Tag: Nigeria
Digital Economy: the reality before Nigeria
Globally, digtal economy is developing rapidly. In fact, It is the single most important driver of innovation, competitiveness and growth, and it holds huge potential for entrepreneurs and small and medium-sized enterprises (SMEs). New digital trends such as cloud computing, mobile web services, smart grids, and social media, are radically[Read More…]
Nigeria’s unemployment rate at 33%: A growing monster
For the past decades, the rate of unemployment in Nigeria has continued to generate debate among Nigerians locally and internationally. Most people in the country’s labor force are either unemployed or underemployed. This stat was one of the key highlights of latest unemployment rate released by Nigeria’s Bureau of Statistics.[Read More…]
Inside Ban on Cryptocurrency
All over the world, people are still struggling to come to terms with the newly popular cryptocurrencies that have come into existence. 2017 was the turning point for these cryptocurrencies as prices soared higher which attracted investors without knowing the risk involved. A cryptocurrency is a digital token or asset[Read More…]
How disintegration of Nigeria could cause more harm than good
Over the course of the 20th century, the number of independent states in the world doubled. Recently, increasing attention has been given to the issue of separatism and secession. This does not mean that this phenomena is new. It’s just that, it has become more frequent, attritious and tenacious. The[Read More…]
Nigeria’s Food Inflation Worsens, Hits 19.56%: Data Office
Nigeria’s inflation rate rose to 15.75 percent in December 2020, a 0.86 percent increase from 14.89 percent in November, the National Bureau of Statistics (NBS) said Friday morning in its monthly inflation report. The statistics office disclosed that food inflation surged to 19.56 percent last month, representing a 1.26 percent[Read More…]
COVID-19 Vaccine: Nigeria Opens Discussion With China
Nigeria has opened a discussion with the People’s Republic of China to have access to COVID-19 vaccines. Minister of Foreign Affairs, Ambassador Geoffery Onyeama, made the disclosure on Tuesday in Abuja shortly after a bilateral meeting with the Chinese Foreign Minister, Wang Yi. The latter is on a working visit[Read More…]
Consumers Will Boycott Luxury Items For The Next 12 Months – CBN
The Central Bank of Nigeria (CBN) has projected that most Nigerians will distance themselves from expensive and luxury items within the next 12 months. This is contained in the ‘Consumer Expectations Survey for Q4 2020’ report released by the CBN’s statistics department. It was reported that Nigerians’ overall confidence outlook[Read More…]
Airtel Announces Kick-off of ‘5 Days of Love’ Yuletide Initiative
Telecommunications services provider, Airtel Nigeria, has announced the commencement of the 2020 edition of its annual ‘5 Days of Love’ Yuletide initiative with a focus on providing palliative packs to five thousand persons across five Internally Displaced Persons (IDP) camps in the country. Speaking during a virtual press conference yesterday,[Read More…]
Friska Partners With Hygeia HMO To Give Free Health Cover This Yuletide season
Friska Farms Limited announced the launch of its 2020-year end customer appreciation campaign tagged #GiftWellness in partnership with Hygeia HMO. The GiftWellness campaign was designed to encourage customers to make Health and Wellness a priority in their gifting plans this year. Customers will enjoy huge discounts and free basic health[Read More…]




