In a move that has raised eyebrows across Nigeria’s business landscape, the Federal Competition and Consumer Protection Commission (FCCPC) recently announced its intention to impose penalties on Coca-Cola Nigeria and Nigerian Bottling Company for alleged misleading trade descriptions and unfair marketing practices. This latest action is part of a worrying[Read More…]
Brands & Marketing
OAAN says Chartered OoH Media Bill is to Safeguard Member Assets and Combat Chalartanism, Distances Itself from HASG’s Opposition
The leadership of the Out -of -Home Advertising Association of Nigeria (OAAN) has said the proposed Chartered Out -of -Home Media Practitioners Bill is designed to bring sanity to the sector, protect members’ assets and stem charlatanism in the OoH sector. The association, in a statement issued by its President,[Read More…]
Consumers Express Dissatisfaction Over Failure of Gift Cards: A Growing Concern for ShopRite
In today’s retail landscape, gift cards have become a popular choice for consumers seeking flexibility and convenience in their shopping experience. However, recent findings by Consumers’Assembly indicate that the failure of gift cards to be accepted at various ShopRite outlets is causing significant dissatisfaction among consumers. This growing issue is[Read More…]
Guinness World Record breaker attributes feat to Tolaram’s support
Dr. Fola David, the Nigerian medical doctor and visual artist who recently successfully broke and set a new Guinness World Record for the world’s largest painting by an individual, has expressed his gratitude to Tolaram, the Singaporean business conglomerate, for supporting him all the way in his quest to make[Read More…]
MICDEE Completes Groundbreaking Workspace Project for MTN
MICDEE, a leading provider of innovative workspace solutions, proudly announces the successful completion of a high-profile project for MTN. This milestone marks a significant achievement in our ongoing commitment to delivering exceptional workspace solutions tailored to the unique needs of our clients. Our recent project for MTN underscores MICDEE’s dedication[Read More…]
Exciting Prizes to be Won with FirstBank Visa Gold and Visa Infinite Cards in the 2024 Summer Campaign
FirstBank, the West African premier financial institution and financial inclusion services provider announces its continuous VISA Cross Border and Summer campaign in partnership with VISA. The campaign, which commenced on 1 April 2024, is set to run until 31 August 2024 as a rewarding initiative for existing VISA Gold and[Read More…]
Cordros Asset Management Announces Date for Second Annual Wealth Summit
Cordros Asset Management, a subsidiary of Cordros Capital, one of Nigeria’s leading financial services firms is thrilled to announce the second edition of its Annual Cordros Wealth Summit, themed “The Wealth Revolution.” According to a statement made available to newsmen recently in Lagos, the exclusive, invitation-only event will take place[Read More…]
Edward Israel-Ayide Honoured in 2024 PR Power List alongside Industry Leaders
Edward Israel-Ayide, Founder of the Lagos-based public relations agency Carpe Diem Solutions, has been recognised as one of 50 influential PR professionals in the GLG Communications 2024 PR Power List. The prestigious list, unveiled at a recent event to celebrate World PR Day, spotlights select change-makers, emerging voices, and community[Read More…]
Today’s consumers are not interested in brand loyalty but value delivery – Yinka Adebayo
Yinka Adebayo, the Group Executive Director at Omnicom Media Group for West and Central Africa (WECA), brings decades of experience in marketing communications, with a primary focus on advertising and media buying. His expertise extends across various sectors, including FMCG, telecommunications, banking, automobile, and airline industries. Known for his consistent[Read More…]
WITH GIANTS CAMPAIGN, FIRSTBANK IS TRULY WOVEN INTO THE FABRIC OF SOCIETY
The ‘Giant in you’ campaign of the FirstBank has again confirmed the common expression that ‘apple doesn’t fall far from the tree’ given the history of the financial brand and its legendary relevance to the growth of enterprises, within and outside Nigeria. In its usual creative conjecture, 13O-year-old FirstBank, has[Read More…]