As part of efforts to strengthen road safety advocacy across Nigeria, Dufil Prima Foods Plc and the Federal Road Safety Corps (FRSC) are set to elevate their longstanding partnership to the national level following a courtesy visit by Dufil’s Director of Special Projects, Rajesh Gaggar, and Group Corporate Communications and[Read More…]
Brands & Marketing
NIPR Lagos & LCCI Partner on Business Communication
The Nigerian Institute of Public Relations (NIPR), Lagos State Chapter, has announced a strategic collaboration with the Lagos Chamber of Commerce and Industry (LCCI) aimed at strengthening professional development, ethical communication and capacity building within Nigeria’s organised private sector. The framework for the partnership was established during a courtesy visit[Read More…]
Ideas Origin Media Bolsters Leadership with Oyekunle Oyefi and Tosin Oladipo Appointment
Ideas Origin Media has announced the appointment of Oyekunle Oyefi as Business Lead and the confirmation of Tosin Oladipo as Head of Digital, reinforcing the agency’s commitment to strategic growth, innovation, and integrated marketing excellence. With over a decade of experience across Oil & Gas, Banking, FMCG, and alcoholic and[Read More…]
The Liability of the Icon: Brand Reputation and the Modern Ambassador
In the high-stakes arena of global sports marketing, a brand ambassador is more than a face on a billboard; they are a living, breathing extension of a corporation’s values. When Lamine Yamal, the prodigious 18-year-old Barcelona winger, was captured in a viral video draped in the Palestinian flag during La[Read More…]
Lagos NIPR Partners with PRCAN to Equip Practitioners with Roadmap for Building Sustainable PR Consultancies
The Lagos State Chapter of the Nigerian Institute of Public Relations (NIPR) successfully hosted its May 2026 PR Clinic, providing a strategic masterclass for professionals looking to transition from practitioners to business owners. The virtual session, held on Thursday, May 7, 2026, was themed “Starting and Running a PR Firm[Read More…]
The Ego Trap: Why Brand Handlers Fail the “Review Test” in the Age of the Empowered Consumer
In the bustling digital marketplace of modern Nigeria, a single social media post can ignite a firestorm faster than a power surge. Usually, these fires burn out in forty-eight hours, replaced by the next trending dance or political gaffe. But every so often, a viral moment transcends the screen and[Read More…]
PressPayNG engages over 200 students in peace and nation building
To drive a new narrative for a better Nigeria and ensure young people are active participants in the national development, PressPayNG recently assembled over 200 Nigerian students across the geopolitical zones in Abuja for a critical intervention in Nigeria’s evolving social architecture. In a statement by the organisers titled: “Reframing[Read More…]
COFFHA launches N300million skill acquisition campaign
The Committee of Friends for Humanity (COFFHA) has announced two significant developments that mark an important and promising chapter in the organisation’s continued service to humanity- a N300 million skill acquisition campaign and investiture of the new president. In a statement titled ‘Build the Future, today’ by COFFHA, and made[Read More…]
Experts, Industry Leaders Set to Redefine Success at 2nd MediaConsortium CSR Conference
As the global business landscape shifts from a pure profit-driven motive toward a more holistic, purpose-led approach, all eyes are on the Lagos Chambers of Commerce and Industry (LCCI) in Alausa, Ikeja. Next Friday, May 15, 2026, MediaConsortium will host the second edition of its highly anticipated CSR Impact and[Read More…]
FirstBank Confirms Appointment of Olayinka Ijabiyi as Group Head, Marketing and Corporate Communications
FirstBank, West Africa’s premier financial institution and financial inclusion service provider, has confirmed the appointment of Olayinka Ijabiyi as the substantive Group Head, Marketing and Corporate Communications. The appointment takes immediate effect and reinforces strong corporate governance at a pivotal point in the Bank’s growth and transformation journey. Olayinka Thomas[Read More…]
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]