Ensuring a satisfying consumer experience is one of the most important elements in building a sustainable brand. Unfortunately, this appears to be declining at Mega Chicken, a once-trusted restaurant brand that is gradually failing to provide the quality of service that encourages customer loyalty and repeat patronage. On November 29,[Read More…]
Brands & Marketing
Marketing Workflow and AI: Experts Stress Ethics and Human Primacy
The Brand Journalists Association of Nigeria (BJAN) successfully held its 2025 Annual Brands & Marketing Conference yesrday, convening a cross-section of industry leaders, policymakers, marketing professionals, and students. With the timely and pertinent theme, “Artificial Intelligence (AI) and Future of Marketing Workflow: Disruption or Opportunity,” the conference served as[Read More…]
AI Marketing: Experts Urge Responsible Adoption and Human Ethics
The Brand Journalists Association of Nigeria (BJAN) successfully held its 2025 Annual Brands & Marketing Conference today in Lagos, convening a cross-section of industry leaders, policymakers, marketing professionals, and students. With the timely and pertinent theme, “Artificial Intelligence (AI) and Future of Marketing Workflow: Disruption or Opportunity,” the conference[Read More…]
ACAMB refreshes brand, unveils new identity
The Association of Corporate Affairs Managers of Banks (ACAMB) has rebranded to the Association of Corporate Communication and Marketing Professionals in Banks (while maintaining it’s acronym, ACAMB). The new identity was announced at the association’s 2025 retreat held in Abeokuta, the Ogun State capital, on Thursday, November 6 to Sunday, November[Read More…]
BJAN unveils high-powered lineup for 2025 Conference on AI, future of marketing
Brand Journalists Association of Nigeria (BJAN) has unveiled a distinguished roster of speakers and panelists for its 2025 Annual Conference, an event designed to examine how artificial intelligence (AI) is reshaping the future of marketing and business operations across Nigeria. Themed “AI and Future of Marketing Workflow: Disruption or Opportunity,”[Read More…]
Marketing Maestro Maureen Ifada Named Nigeria Marketing Amazon in 2025 Awards Victory
Maureen Ifada, Marketing Director at FrieslandCampina WAMCO, has been named the Nigeria Marketing Amazon at the 2025 Nigeria Marketing Awards, adding yet another major honour to a year marked by exceptional professional recognition. Ifada, who has built a remarkable two-decade career in brand building and consumer marketing, is widely regarded[Read More…]
Whispers That Move Mountains: How Integrity and Quiet Conviction are Redefining Nigerian Marketing
On a star-studded Saturday night at The Jewel Aeida,Lekki, Lagos State. The Nigerian marketing community gathered for its biggest event of the year: the 4th Edition of the Nigerian Marketing Awards (NMA). Under the compelling theme, “Driving Impact, Inspiring Change,” the event was less a mere ceremony and more a[Read More…]
Telling the Nigerian Story: Advertising Leaders Chart a Course for Growth and National Reorientation
The advertising and marketing communication industry, often seen as the vibrant pulse of consumerism, today convened its most strategic thinkers at the Fifth Edition of the National Advertising Conference in Abuja. Under the timely and strategic theme, “Marketing Communication: Transforming Business and Creating Growth in Challenging Times,” the conference served[Read More…]
Femi Odewunmi’s CI Public Relations: Award-Winning Frontrunner in High-Stakes Communication
A decade after opening its doors, this Lagos-based image management consultancy has carved out a distinctive position in Africa’s communications landscape, not through volume, but through precision in moments that matter most. Whether protecting hard-earned credibility during critical transitions or amplifying the influence of those already at the top of[Read More…]
Nigerian Marketing Awards (NMA) Unveils Finalists for Brand of the Year 2025: Public Voting Now Open
The race is on for the most prestigious prize in Nigerian marketing! The Nigerian Marketing Awards® (NMA) has officially announced the Top 4 finalist brands vying for the coveted title of Brand of the Year 2025. This award celebrates the pinnacle of marketing excellence, creativity, and consumer impact across Nigeria’s[Read More…]
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]