The President of the National Institute of Marketing of Nigeria (NIMN), Dr. Bola Joko Bayo-Ajayi, was officially inducted as a Fellow of the Nigerian Institute of Public Relations (NIPR) during a colorful and high-profile ceremony held on Thursday, April 23, 2026. The induction, which took place at the historic in[Read More…]
Author: Godwin Anyebe
NPRW 2026: Experts Meet in Kaduna to Fix Nigeria’s Food Security Gap
The 3rd Nigeria Public Relations Week (NPRW), hosted by the Nigerian Institute of Public Relations (NIPR), entered its decisive “Industry and Technical Day” today in Kaduna. The summit, themed “Nigeria’s Food Security: From Policy Paper to Public Plates – The Imperatives of Public Relations,” featured high-level policy dialogues led by[Read More…]
Shettima, Uba Sani, Others Urge PR Integration in Governance as 3rd Nigeria PR Week Opens in Kaduna
Vice President Kashim Shettima and the Governor of Kaduna State, Senator Uba Sani, have called for a fundamental shift in how government policies are communicated, identifying strategic Public Relations as the “missing link” between policy conception and successful implementation. The leaders spoke yesterday, April 21, 2026, during the opening of[Read More…]
Rebranding Kaduna: A New Path for the Center of Learning
For years, the narrative surrounding Kaduna State was dominated by headlines of challenge and volatility. Today, that narrative is being systematically dismantled and replaced with a brand identity centered on innovation, rural integration, and human capital development. Under the leadership of the Executive Governor of the state, Senator Uba Sani,[Read More…]
NIPR Names Amb. Dr. Brylyne Chitsunge as Keynote Speaker for 2026 Public Relations Week
The Nigerian Institute of Public Relations (NIPR) has announced Her Excellency, Ambassador Dr. Brylyne Chitsunge, Pan-African Parliament Ambassador for Food Security and Chief Executive Officer of Elpasso Farms, South Africa, as the Keynote Speaker for the Nigeria Public Relations Week (NPRW) Croc City 2026. Scheduled to hold in Kaduna from[Read More…]
EDC, SMEDAN, others, partner to strengthen capacity among Agric SMEs
The Enterprise Development Center EDC of the Pan Atlantic University has collaborated with the Small and Medium Enterprises Development Agency of Nigeria (SMEDAN), Alliance for a Green Revolution in Africa (AGRA), and Kaduna Business School to strengthen the capacity of Agriculture Small and Medium Enterprises (SMEs) and Business Development Services[Read More…]
The Perilous Review: Is Nigerian Consumer Advocacy a Right or a Risk?
For decades, the relationship between Nigerian brands and their consumers was defined by a quiet, almost submissive acceptance. If a product was subpar, the consumer typically “took it to God” or simply switched brands in silence. However, the advent of social media has democratized the pulpit of public opinion. Today,[Read More…]
The Digital Wild West Meets the Sheriff: Inside ARCON’s Regulatory Crackdown
For years, the Nigerian digital advertising space operated much like a frontier town, vast, chaotic, and largely self-governed. Small-scale vendors, global brands, and charismatic influencers posted content at the speed of a click, often bypassing the traditional gatekeepers of the advertising industry. However, the dawn of 2026 has brought a[Read More…]
Maureen Ifada Named Among Africa’s Top 100 CMOs in Landmark Inaugural Brand Africa Ranking.
Maureen Ifada, Marketing Director at FrieslandCampina WAMCO Nigeria Plc, has been named among Africa’s top 100 Chief Marketing Officers (CMOs) in the inaugural ACMO 100 ranking, a prestigious new recognition of the continent’s most impactful brand leaders. The list, compiled by Brand Africa in partnership with African Business, MIPAD and[Read More…]
How Desperados and Roadblock Party created a one-of-a-kind rave experience in Lagos
Desperados took over Lagos on Sunday, April 5, 2026, partnering with the Roadblock Party to transform the Balmoral Convention Centre, Ikeja Sheraton, into a high-energy playground of music, style, and unapologetic self-expression. From the moment guests stepped in, the tone was unmistakable. The signature “all-white” and “all-black” dress code set[Read More…]
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]