In today’s global landscape, doing business is more challenging than ever. Political instability, economic downturns, regulatory hurdles, and infrastructural deficits are just some of the obstacles that make certain environments hostile for businesses. Yet, some businesses not only survive in these conditions but also thrive. This article delves into the[Read More…]
Author: Godwin Anyebe
Marketing at the Crossroads of Government Policy
In today’s complex business landscape, marketing strategies are increasingly shaped by the intersection of government policies. This crossroads where marketing meets regulation, taxation, and legislation is more critical than ever, influencing how businesses engage with their audiences and navigate market challenges. Government policies often dictate the boundaries within which marketing[Read More…]
Why Government Must Support SMEs in Nigeria
Small and Medium Enterprises (SMEs) are the backbone of Nigeria’s economy. They contribute significantly to employment, economic growth, and innovation. Yet, despite their importance, SMEs in Nigeria face numerous challenges that hinder their growth and sustainability. For these reasons, it is crucial that the Nigerian government intensifies its support for[Read More…]
Revolutionizing Farming: How Agrotech is Transforming Agriculture for the Future
While his his insights into this issue, Kayode Salako, Agricultural Expert said, “In the face of mounting pressures on the agricultural sector—from climate change and population growth to resource depletion—agrotech represents a beacon of hope. As an agricultural expert, I’ve witnessed firsthand how technology is not just enhancing but fundamentally[Read More…]
Navigating Nigeria’s Cashless Economy: Challenges and Opportunities for Banks and Customers
Nigeria’s transition towards a cashless economy is a journey marked by significant opportunities and challenges for both banks and customers. As digital payments gain traction and the Central Bank of Nigeria (CBN) pushes for reduced reliance on physical cash, the landscape of banking and financial transactions in the country is[Read More…]
Africa – The Need for a Sustainable Business Plan
Africa is a continent rich in natural resources, human capital, and potential for economic growth. However, this potential can only be fully realized if businesses across the continent adopt and implement sustainable business practices. The need for a sustainable business plan in Africa is becoming increasingly urgent, as the region[Read More…]
How Nigerian Stocks May Perform in the One Next Week
As we look ahead to the coming week, the performance of Nigerian stocks will likely be influenced by a combination of macroeconomic factors, corporate earnings reports, and investor sentiment. The Nigerian stock market, like many others globally, is sensitive to a range of domestic and international events that could sway[Read More…]
No Respite in Sight as Fuel Scarcity Continues in Nigeria
Nigeria, a country abundantly blessed with oil, is once again grappling with a crippling fuel scarcity that seems to have no end in sight. This perennial problem, which has become an unfortunate hallmark of Nigeria’s economic woes, continues to inflict severe hardship on the population, disrupt businesses, and undermine confidence[Read More…]
Crippled Currency: How Naira’s Devaluation is Eroding Nigerian Wealth
By Godwin Anyebe The Nigerian economy is facing one of its most challenging periods in recent history, with the naira’s continued devaluation serving as a stark reminder of the nation’s economic fragility. Once a symbol of stability in West Africa, the naira has lost significant value against major global currencies,[Read More…]
Insights into FirstBank’s “The Giant in You” Thematic Campaign
FirstBank Nigeria Limited, a cornerstone of Nigeria’s banking industry, has consistently positioned itself as a leading financial institution by staying attuned to the evolving needs of its customers. One of the most impactful and resonant campaigns in its history is the “The Giant in You” thematic campaign. This campaign was[Read More…]
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]