The traditional boundaries of advertising are dissolving. In an age where digital platforms dictate consumer choices, algorithms curate visibility, and generative artificial intelligence challenges traditional human creativity, Nigeria’s marketing communications ecosystem stands at a historic crossroads. Against this backdrop, the Advertising Regulatory Council of Nigeria (ARCON) convened the 4th Advertising[Read More…]
Tag: Redefining the Canvas: How ARCON’s AIC 4.0 is Bridging the Town-Gown Divide in the Era of AI and Platform Economics
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]