In an era where consumers are increasingly skeptical and brand loyalty is harder to earn than ever, the National Institute of Marketing of Nigeria (NIMN) recently convened a gathering that felt less like a standard corporate ceremony and more like a manifesto for the future of African commerce. The atmosphere[Read More…]
Tag: Beyond the Logo: Building Trust and Sustainability as the New Frontier of Nigerian Marketing
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]