Telecommunications services provider, Airtel Nigeria, has been recognized for its efforts in storytelling and PR innovation at the 5th edition of the Lagos Public Relations and Industry Gala (LaPRIGA), a prominent communications industry event at the instance of the Lagos Chapter of the Nigerian Institute of Public Relations. The Corporate[Read More…]
Brands & Marketing
2021: Gauging Brands Posturing In A Post Pandemic World
The year 2020 is coming to a close with it’s challenges, and calling it a watershed of a year would be an understatement. While there is cautious optimism and anticipation for a fresh start with 2021, it is also important to know that most things that were familiar have been[Read More…]
Mediacraft Associates Appoints Segun McMedal as Director of Innovation And Business Development
Mediacraft Associates, a Public Relations consultancy firm, and Nigeria affiliate of the FleishmanHillard global PR network, has announced the appointment of Segun McMedal as the firm’s new Director of Innovation and Business Development. His appointment takes effect from Monday, January 4, 2021. McMedal, an experienced PR practitioner, is the current[Read More…]
Xiaomi Launches MI 10T SERIES
In a fresh attempt to deepen it’s market share in Nigeria, a mobile phone brand – Xiaomi has launched MI 10T series into Nigerian market. Speaking during the launch recently in Lagos, the Marketing Director Xiaomi Nigeria, Somoye Habeeb said; “Xiaomi Nigeria today announced the release of a trio of[Read More…]
Boomerang Unwraps The Fun And Cheer With Magic Makers Festive Edition
The festive season is bound to look very different this year, but, there are still a lot of ways to share the love with family and friends. This December, Boomerang is continuing to celebrate the magic of children’s imaginations in its new series of Magic Makers, with a fourth edition[Read More…]
Lilvera Group Bags ‘Most Customer Focused Experiential Marketing’ Award
Lilvera Group, a consultancy firm that is major in integrated marketing communication, has won the 2020 Africa Finance Award for the ‘Most Customer Focused Experiential Marketing category. Lilvera Nigeria was presented with the most customer focused experiential marketing award at the 9th edition of the Award in Lagos recently. After[Read More…]
OAAN Rewards Exemplary Leaders In Outdoor Advertising
The Outdoor Advertising Association of Nigeria (OAAN) has rewarded its past leaders who have contributed to the growth of outdoor advertising industry in the last three decades. The maiden event tagged “Night of the Legends” was held recently in Lagos. Three former presidents of the association, Chief Foluso Babu Akinbobola,[Read More…]
First Bank Wins Big At BJANCON2020
First Bank of Nigeria has won the Most Socially Responsible Bank in Nigeria’s COVID-19 crisis 2020. According to the Chairman, Brands Journaliats Association of Nigeria (BJAN), Mr Princewill Ekwujuru, First Bank won the award following the renewed efforts by the Managing Director/Chief Executive Officer (CEO), Dr Adesola Adeduntan to continue[Read More…]
StarTimes Wins Big At BJANCon2020
StarTimes GO the first Pan-African e-Shopping Channel, has won BJAN marketing award as pay-TV most innovative and creative brand extension in 2020. The award was presented at Brand Journalists’ Association of Nigeria’s (BJAN) 8th brands and marketing conference in Lagos recently. BJAN is an association of brand writers and critics[Read More…]
Crown Premium Pasta Signs Nollywood Actress, Chioma Akpotha, As Brand Ambassador
Nigerian pasta brand, Crown Premium Pasta, has unveiled top Nollywood actress and movie producer, Chioma Akpotha, as its brand ambassador. The actress, who has won notable awards including the African Movie Academy Award, was unveiled by Crown Flour Mill Limited, the makers of Crown Premium Pasta, at a contract signing[Read More…]
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]