Imbued with the passion to massively accelerate growth in Nigeria’s marketing communications industry and propel all-round relevance of the industry in the country’s development, Goddie Ofose, one of Nigeria’s top brand analyst and journalist is convening an industry evening summit with the theme “Advertising and the Power of the Nigerian[Read More…]
Brands & Marketing
Luminous introduces innovative Solar Tall Tubular Batteries into Nigerian market
Simba Group, distributors of Luminous power back up solutions including inverters, batteries and solar powered systems, have unveiled a ‘first of its kind’ Luminous Solar Tall Tubular battery into the Nigerian market. The battery which is optimized for solar applications, is made with patented technologies to offer fast charging and[Read More…]
Advertising and Consumers’ Experience
SELF APPRAISAL: Advertising practice is enjoying a cloud of darkness that shields it from reckoning, such that gives it the undue advantage of over other offerings when it comes to value consideration. Whereas its engagement is predicated on value rating and proposition, it does not go through the scrutiny of[Read More…]
Bhojsons powerhub introduces amaze power back up solution into Nigerian market
In attempt to deepen it’s market share, a subsidiary of the Bhojsons Group – Bhojsons Powerhub, Nigeria’s emerging power solutions company has introduced Amaze Power Back Up solution into the Nigerian market. The launch of Amaze – one of the leading Power Back Up brands in India, was held during[Read More…]
MTN Nigeria rewards trade partners
Keeping to its tradition of rewarding long-standing partnership, MTN Nigeria recently held its Annual Sales Conference, starting with a forum on January 26, 2019, and culminating in an award ceremony on January 28, 2020. The award ceremony, which took place in Lagos, played host to MTN’s business partners from across[Read More…]
Agency kicks off campaign to deepen financial services
A Nigerian Agent Banking platforms, ‘The BaxiBox’, has kicked off a rave of campaign with the aim of creating national awareness for its multiple financial services across the country. BaxiBox is the financial platform arm of Capricorn Digital Limited. Speaking during the official launch of the campaign recently in Lagos,[Read More…]
Quickteller Launches “Everything is Possible” Campaign
Quickteller, a consumer payment platform of Pan-African integrated digital payments company – Interswitch – known for providing seamless payment solutions, has launched a new campaign themed “Everything is Possible”. The campaign demonstrates the ubiquitous nature of the Quickteller platform. The commercials, which have just been released, are in two versions:[Read More…]
Access Bank To Acquire Kenyan Bank
In line with its expansion drive, with a vision to be the world’s most respected, African Access Bank Plc has secured the final approvals of all relevant regulatory authorities in Nigeria and Kenya in respect of the acquisition of Kenya-based Transnational Bank Plc (TNB). It will be recalled that the[Read More…]
Huawei leads in products type approval by NCC
Huawei remains the firm to beat in terms products Type Approval amongst all Original Equipment Manufacturers (OEMs) and digital products distribution franchises operating in Nigeria, according to the Nigerian Communications Commission (NCC). Recalls that the NCC is empowered by the Nigerian Communications Act 2003 to establish and enforce standards for[Read More…]
Investigation: Honey products with NAFDAC number impure, compromise health
There is a proliferation of impure honey in major malls and shops in Abuja, Nigeria’s capital city. The spread of low quality honey products compromises the health of Abuja residents, Amos ABBA and Rebecca AKINREMI examine five popular honey products in Abuja supermarkets. In the report, they also expose how[Read More…]