First Bank of Nigeria Limited has announced its sponsorship of the 5th edition of the Chief Olusegun Obasanjo golf tournament, organized by the Abeokuta golf club. The competition, which is scheduled to hold on Saturday, 14th August 2021 will have Chief Obasanjo perform the ceremonial Tee-off to the glamour of[Read More…]
Brands & Marketing
BJAN Chairman for Burial on September 30th
The body of late Princewill Ekwujuru, who, until his death, was the Chairman of Brand Journalists Association of Nigeria (BJAN), will be laid to rest in his home town, Njaba, Imo State on the 30th of September, 2021. Speaking on this development in a statement made available to newsmen recently[Read More…]
SAH: Richlife Africa Projects solicit support to boost hunger fight
Organisers of the Students Against Hunger (SAH) online reality show is soliciting support for liberators in their quest to eradicate hunger and poverty. Liberator is a term use to describe participants in the ongoing education and entertainment based reality show, and Richlife Africa Projects ltd, organisers of the show said[Read More…]
Winco Foam Holds Mid Year Meeting With Distributors
In a fresh attempt to deepen its market share in Nigeria, Nigeria’s largest indegenous manufacturer of mattresses and pillows, Winco Foam Industries Limited, holds Bi-Annual Mid Year Distributors Meeting recently in Lagos. Welcoming Distributors to the event, the Technical Director, Mr. Oluchukwu Okafor who appreciated the Distributors for their loyalty[Read More…]
How 6 Finalists Will Emerge from FirstBank’s Sponsored The Voice Nigeria Season 3 Second Live Show
Six finalists are expected to emerge through the viewers votes following the second live show of the FirstBank Sponsored The Voice Nigeria Season 3. UN1TY Limited and Livespot360, producers of the global talents reality series, explained how to vote on the voice Nigeria season 3, sponsored by FirstBank, Baba Ijebu and Airtel. To[Read More…]
EIGHT CONTESTANTS UP FOR VOTES AS THE VOICE NIGERIA SEASON 3, SPONSORED BY FIRSTBANK, HOLDS SECOND LIVE SHOW
Eight contestants survived the heat and are up for viewers’ votes as The Voice Nigeria, Season 3, held its second live show over the weekend. This followed energetic performances of various songs and display of raw talents by vocalists in a bid to outdo one other as the world class[Read More…]
Amazon retains crown as world’s most valuable brand
Amazon tops Kantar BrandZ’s list of the world’s 100 most valuable brands for the third year in a row, as a host of global businesses bounce back with a vengeance despite the trials of lockdown. The success of the ecommerce giant comes amid a record year of growth for brands[Read More…]
Tokyo Olympics: Rising Sports Sponsorship Dilemma For Advertisers
Big Japanese sponsors of the Tokyo Olympics, earlier this month, privately called for the Games to be postponed for several months (possibly to next year, or at least to September or October this year) so that more spectators can attend the mega event and marketing campaigns can be monetized for[Read More…]
Xiaomi drives affordable 5G phone into Nigeria market with the new Redmi Note 10 5G
In a fresh attempt to deepen its market share, Xiaomi, one of the leading mobile phone brands in Nigeria has launched new Redmi Note 10 5G into Nigerian market. Speaking on this development in a statement made available to newsmen recently in Lagos, Mr. Somoye Habeeb, Marketing Director, Xiaomi said,[Read More…]
Brand Value: Ronaldo’s Tacit De-marketing of Coca-Cola
The gesture made by popular Portuguese soccer star, Cristiano Ronaldo, during a press conference heralding the match between Portugal and Hungary at the ongoing EURO 2020, has continued to generate debate among brand analysts and stakeholders. At a press conference last Monday, prior to Portugal’s game against Hungary, the superstar[Read More…]
Consumer TV
Danger of mobile phone in the kitchen
It’s dangerous using mobile phone in the kitchen
