Golden Penny Pasta, Nigeria’s favorite and most versatile pasta brand, made from the highest quality Durum wheat and enriched with many nutritional benefits including dietary fibre, energy, protein, and Vitamin A, all of which are essential for healthy growth and vitality invites you to celebrate World Pasta Day like never[Read More…]
Brands & Marketing
Between ARCON Ban of Foreign Voice-Over Artistes and Models in Nigeria and International Best Practice
The Advertising Regulatory Council of Nigeria (ARCON) recently banned the use of foreign voice-over artists and models in Nigeria. ARCON Director General Olalekan Fadolapo in a statement said the ban is in line with the Federal Government’s policy to develop local talent and inclusive economic growth for sectors of the[Read More…]
For us timely delivery is key – Beam Media MD, Omo Kingsley Abunene
Mr Omo Kingsley Abunene is the managing director of Beam Media, a sought after out-of-home advertising agency in Nigeria. Through dint of hard work and tireless dedication, he has guided Beam Media to carry out unbeatable innovative ideas within the out-of-home advertising business in the country. In this interview with[Read More…]
We are irresistible because our response time at Limelight Media is great – MD, Taiwo Kareem
Mr Taiwo Kazeem is the Managing Director and Chief Executive Officer of Limelight Media, a media planning and buying agency with a difference. Limelight Media under the leadership of Mr Taiwo has become irresistible to brands because of its DNA for disruption in the media buying industry. Thanks to his[Read More…]
Airtel Africa launches The Voice Africa
Airtel Africa, a leading provider of telecommunications and mobile money services with a presence in 14 countries across Africa announced yesterday its title sponsorship of The Voice Africa at a high-profile event in Lagos, Nigeria. The Voice is the number one competition format music and entertainment show in the world,[Read More…]
ARCON Reforms: Is ADVAN in love with the industry’s status quo?
More than ten years ago, Dr. Daniel Olukoya, Founder of the Mountain of Fires and Miracles Ministries wrote a book he boldly titled, ‘SLAVES WHO LOVE THEIR CHAINS’. As if to buttress the paradoxical titled, he added an even more puzzling subtitle; “…shall remain in their bondage.” The book’s title[Read More…]
At Checkers Africa Limited, quality is our watchword, head of marketing, Timothy Ogundele
Checkers Africa Limited, makers of Checkers Custard brand may be (relatively) new in the Nigerian market compared to the other brands in the category. However, for four years, the brand has been able to position itself in the faces of consumers climbing its way to the top of the chain[Read More…]
ARCON SUES META PLATFORMS INCORPORATED, SEEKS N30B IN SANCTION AND PENALTIES
The Advertising Regulatory Council of Nigeria (ARCON) has instituted a suit against Meta Platforms Incorporated (owners of Facebook, Instagram and WhatsApp platforms) and its agent AT3 Resources Limited at the Federal High Court, Abuja Judicial Division. ARCON is seeking declaration among others that the continued publication and exposure of various[Read More…]
BJAN announces 10th Anniversary Brands & Marketing Conference and Awards
The 2022 edition of the anticipated Brands and Marketing Conference and Awards has been slated to hold on November 25, 2022. According to Brand Journalists Association of Nigeria (BJAN), its organiser, the event will kick off at Oriental Hotel Victoria Island, Lagos by 10am. The BJAN annual conference is a[Read More…]
How local entrepreneurial ingenuity revolutionized Tile manufacturing in Nigeria
The demands for tiles are increasing by the day to the extent that it has become an integral part of the real estate sector in the country. The much welcomed part of the development is that the country is no longer 100 percent dependent on its tile consumption on imports[Read More…]