In an unprecedented move set to revolutionize the African media landscape and boost local content production, the Advertising Regulatory Council of Nigeria (ARCON) has taken a bold step towards establishing the continent’s first indigenous stock image bank named the Nigeria Stock Image Bank (NSIB). The Image Bank is expected to[Read More…]
Author: Godwin Anyebe
Nigeria’s Financial Sector Revolution: How AI is Transforming Business, Driving Growth
Access Holdings Plc., one of Africa’s leading financial services providers, is pioneering the adoption of artificial intelligence (AI) to enhance operations, accelerate innovation, and drive economic growth. With AI tools like Microsoft 365 Copilot, the Nigerian financial giant is demonstrating the transformative potential of AI in the financial services industry[Read More…]
Dealers Back NASS Crackdown on Substandard Steel Producers
The Iron Rod and Steel Distributors Employers of Nigeria (IRSDEUN) said it is in full support of moves by the National Assembly towards mopping up substandard steel products across the country. The union noted that substandard steel products have saturated the Nigerian market, because of the greed of some producers,[Read More…]
NAFDAC Debunks Bread Ban, Cautions Bakers About Saccharine
The National Agency for Food and Drug Administration and Control (NAFDAC) has clarified that it didn’t tell Nigerians to avoid eating bread produced and sold within the country. The clarification comes after what NAFDAC described as a misunderstanding related to comments made by Roseline Ajayi, NAFDAC’s South-West Coordinator. Ajayi stated[Read More…]
The ENI-Oando Speedy Approval Raises Questions Amid Lingering Divestment Concerns
The recent swift approval of the ENI-Oando deal has sparked considerable debate within Nigeria’s energy sector. As the Italian energy giant ENI divests its onshore assets in Nigeria, selling them off to Oando, a prominent Nigerian oil and gas company, industry stakeholders are raising eyebrows at the speed with which[Read More…]
The Minister of Information’s ‘Brand Nigeria’ Project – A Promising Initiative with Critical Questions
The recent launch of the “Brand Nigeria” project by the Minister of Information has sparked widespread interest and debate. Aimed at rebranding the nation’s image both domestically and internationally, the initiative seeks to highlight Nigeria’s strengths and potentials, while addressing the negative stereotypes that have long plagued the country. While[Read More…]
The Debit Card Conundrum: Profit or Value Centric?
I would advise objective consideration of this piece, to situate it properly in relation to its purpose; CONSUMERS’ ASSEMBLY would rather that issues of concern serve collective good of all, albeit from the perspective of CONSUMERS, not minding parochial considerations. That also explains my position of inquisitiveness. I would always[Read More…]
How Brand Packaging Affect Pricing
All over the world, the issue of brand packaging is not new to brand handlers. On its face value, packaging is a deliberate investment in product presentation, preservation, display and differentiation. For cost accounting, the interest stretches from its implication on basic cost to the total project cost outlay, through[Read More…]
Thriving Against the Odds: Navigating Business in an Unfriendly Environment
In today’s global landscape, doing business is more challenging than ever. Political instability, economic downturns, regulatory hurdles, and infrastructural deficits are just some of the obstacles that make certain environments hostile for businesses. Yet, some businesses not only survive in these conditions but also thrive. This article delves into the[Read More…]
Marketing at the Crossroads of Government Policy
In today’s complex business landscape, marketing strategies are increasingly shaped by the intersection of government policies. This crossroads where marketing meets regulation, taxation, and legislation is more critical than ever, influencing how businesses engage with their audiences and navigate market challenges. Government policies often dictate the boundaries within which marketing[Read More…]