Yinka Adebayo, the Group Executive Director at Omnicom Media Group for West and Central Africa (WECA), brings decades of experience in marketing communications, with a primary focus on advertising and media buying. His expertise extends across various sectors, including FMCG, telecommunications, banking, automobile, and airline industries. Known for his consistent[Read More…]
Tag: Today’s consumers are not interested in brand loyalty but value delivery – Yinka Adebayo
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]