As today’s consumers become exposed to increased levels of advertising clutter, marketers have looked to other means to get their message across. Product placement has become increasingly popular and even rivalling traditional advertising. No doubt, big brother naija, popularly known as BBNaija, a reality show in which contestants live in[Read More…]
Tag: reality
How 6 Finalists Will Emerge from FirstBank’s Sponsored The Voice Nigeria Season 3 Second Live Show
Six finalists are expected to emerge through the viewers votes following the second live show of the FirstBank Sponsored The Voice Nigeria Season 3. UN1TY Limited and Livespot360, producers of the global talents reality series, explained how to vote on the voice Nigeria season 3, sponsored by FirstBank, Baba Ijebu and Airtel. To[Read More…]
Digital Economy: the reality before Nigeria
Globally, digtal economy is developing rapidly. In fact, It is the single most important driver of innovation, competitiveness and growth, and it holds huge potential for entrepreneurs and small and medium-sized enterprises (SMEs). New digital trends such as cloud computing, mobile web services, smart grids, and social media, are radically[Read More…]
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]