The management of Rite Foods Limited has been commended for coming up with the popular Sosa Fruit Drink, saying the product came into the market at the right time. The Sosa Fruit Drink was introduced to the Nigerian market in 2022, and it comes in different flavour variants of Orange,[Read More…]
Tag: pricing
How Brand Packaging Affect Pricing
All over the world, the issue of brand packaging is not new to brand handlers. On its face value, packaging is a deliberate investment in product presentation, preservation, display and differentiation. For cost accounting, the interest stretch from its implication on basic cost to the total project cost outlay, through[Read More…]