Mr Obinna Inogbo is the Managing Director and Chief Executive Officer of Worktainment Limited. The suave public relations consultant who produced over 300 episodes of Sunrise Daily on Channels Television in Lagos prior to starting Worktainment Limited is a quintessential PR professional who detests quackery. He believes PR industry needs[Read More…]
Tag: campaigns
Retention Campaigns Or Invasive Marketing – How To Identify The Right Approach
In recent times, retention marketing is gaining increasing mention and traction among marketers. Also termed lifecycle or loyalty marketing, it refers to the strategy of ensuring customers are engaged, satisfied and spending happily. This new form of marketing seeks to ensure engaged existing customers who keep returning to a store[Read More…]
Consumer TV
Danger of mobile phone in the kitchen
It’s dangerous using mobile phone in the kitchen
