The Advertising Regulatory Council of Nigeria (ARCON) recently banned the use of foreign voice-over artists and models in Nigeria. ARCON Director General Olalekan Fadolapo in a statement said the ban is in line with the Federal Government’s policy to develop local talent and inclusive economic growth for sectors of the[Read More…]
Tag: Advertising
Biodun Shobanjo, Emeka Okeke, Phil Osagie, others bag Industry Award
It was a night of glitz and glamour recently in Lagos when practitioners in Nigeria’s integrated marketing communications industry were recognised for their positive impact in the industry at the Industry Summit/Awards Night. With the theme: “Financial Inclusion, Digital Payment and the Challenges of Banking the Unbanked”, the event held[Read More…]
Osamede Uwubanmwen, President ADVAN unveiled as Vice President World Federation of Advertisers
At the Annual General meeting of the World Federation of Advertisers (WFA), which held in Athens, Greece recently, Osamede Uwubanwmen the President of ADVAN, was elected as Regional Vice President Africa, on the Executive Council of the WFA He alongside CMOs from Dole and Nestle have been elected to bolster[Read More…]
AISOP: Between Practitioners and International Best Practice
MediaConsortium, a network of three industry analysts – Adetunji Faleye of Brand Impact, Godwin Anyebe of Consumer Assembly and Amechi Obiakpu of EspiNews take a look at the workability of Advertising Industry Standard of Practice (AISOP) unveiled last year by the Advertising Practitioners Council of Nigeria. The Advertising Practitioners Council[Read More…]
APCON HOSTS BJAN, Advocates Stronger Support to Sanitise the IMC Industry
The Advertising Practitioners Council of Nigeria (APCON), has called on members of the Brand Journalists Association of Nigeria (BJAN) to join hands with the regulatory body in her bid to sanitize the Integrated Marketing Communications (IMC) industry. The Registrar/Chief Executive Officer of APCON, Dr. Lekan Fadolapo, who made the call[Read More…]
BJAN Visits Insight Redefini CEO
Members of the newly elected executives of Brand Journalists Association of Nigeria on Tuesday paid a courtesy visit to the Group Chief Executive Officer of Insight Redefini, Dr. Ken Onyeali Ikpe. The visit according to the association was to intimate him about its activities as a major player in the[Read More…]
Google Manipulated Advertising, harmed publishers, alleges Texas lawsuit
Google manipulated the advertising marketplace before pocketing the money and giving it to publishers who gave the company preferred access, it has been claimed in a bombshell lawsuit, Daily Mail reported. The damning claims in a Texas lawsuit accuse the search giant of running a digital advertising monopoly that increased[Read More…]
APCON inducts Redwood Consulting MD as a Fellow of Advertising
The Advertising Practitioners Council of Nigeria (APCON) has inducted Hannah Oyebanjo, the CEO of Redwood Consulting as a Fellow of the advertising profession in Nigeria. Her induction as a Fellow of the body comes as a result of the recognition of her contributions towards developing and advancing the practice of[Read More…]
Pak Africa: Without quality trade will be short lived, says DG NAFDAC
Prof. Moji Adeyeye, the Director General (DG), National Agency for Food and Drugs Administration and Control (NAFDAC), said on Tuesday night, that “Without Quality Trade, the Pakistan-Africa Trade Development will be short lived”. Adeyeye said this at the dinner event of the 2nd Pakistan-Africa Trade Development Conference, a three-day event[Read More…]
HASG, BON pledge support towards AISOP
Stakeholders under the aegis of Heads of Advertising Sectoral Groups (HASG), an umbrella body for all professionals in the Nigerian Integrated Marketing Communications sector, and the Broadcasting Organisation of Nigeria (BON) have pledged their support by endorsing the full implementation of the new Advertising Industry Standards of Practice (AISOP) guidelines.[Read More…]
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]