In recent times, retention marketing is gaining increasing mention and traction among marketers. Also termed lifecycle or loyalty marketing, it refers to the strategy of ensuring customers are engaged, satisfied and spending happily. This new form of marketing seeks to ensure engaged existing customers who keep returning to a store[Read More…]
Tag: Acquisition
Firstbank Supports Schools With Array Of Exciting Educational Solutions
First Bank of Nigeria Limited is supporting schools with an array of educational based products and solutions targeted at enabling the acquisition of various facilities to boost the continuous expansion and improvement of the educational sector. Parents are not left out, as the Bank has bespoke products which empowers parents[Read More…]