The gesture made by popular Portuguese soccer star, Cristiano Ronaldo, during a press conference heralding the match between Portugal and Hungary at the ongoing EURO 2020, has continued to generate debate among brand analysts and stakeholders. At a press conference last Monday, prior to Portugal’s game against Hungary, the superstar[Read More…]
Brands & Marketing
FIRSTBANK’S SPONSORED MOVIE, ‘AYINLA’, PREMIERES LAST SUNDAY IN LAGOS
First Bank of Nigeria Limited announces its lead sponsorship of the movie titled ‘Ayinla’, which is billed to premiere on Sunday, 13 June 2020. The movie is suspense-driven, narrating the life of Ayinla Yusuf, popularly known as Ayinla Omowura (an Apala musician), his rise to fame, his identity, the depth[Read More…]
Another shot in the arm for Adeduntan as FirstBank wins Global Banking and Finance’s Retail Banking CEO Award
While the age-old saying and philosophy of virtue being its own reward (or seeing doing good as its own reward) remains a strong motivating factor in doing good persistently, it helps when virtue gets recognition from time to time. Even though anyone or organisation committed to doing good will keep[Read More…]
FIRSTBANK CLINCHES ANOTHER INTERNATIONAL RECOGNITION; RANKED SECOND MOST ADMIRED FINANCIAL SERVICES BRAND IN AFRICA
First Bank of Nigeria Limited, Nigeria’s premier and leading financial inclusion services provider, has been ranked the second ‘most admired financial services brand’ in Africa – for the second straight year – at the 2021 Brand Africa 100: Africa’s Best Brands Event, held on Africa day, 25th May 2021. Brand[Read More…]
ExperientialNG Holds Free Training for Marketers, Graduates First Set of Professionals
It was a celebration with excitement and glamour on May 1 2021 when the First Set of Marketing Professionals graduating from ExperientialNG Academy had their certificate presentation ceremony in Ikeja, Lagos. Ezinne Okalanwa of Max Connection and Ifunaya Olisaemeka of Brainbox marketing were the first to collect their certificates after[Read More…]
Airtel Appoints Surendran as Managing Director and CEO of Airtel Nigeria
Airtel Networks Limited (Nigeria), a subsidiary of Airtel Africa plc, has announced the appointment of C. Surendran as Managing Director and Chief Executive Officer (MD and CEO) of Airtel Nigeria with effect from 1 August 2021. In addition, Mr. Surendran will be appointed to the Executive Committee (ExCo) as Regional[Read More…]
Beer Sectoral Group Launches SMASHED Underage Drinking Intervention in Calabar
The Beer Sectoral Group (BSG) of the Manufacturers Association of Nigeria (MAN) in collaboration with the Cross River State Ministry of Quality Education launched the SMASHED Project in Calabar on Tuesday, May 4th 2021. The SMASHED Project is an initiative of Collingwood Learning UK, aimed at breaking the culture of[Read More…]
Airtel unveils new TV
In a bid to demonstrate its innovation in storytelling and further connect with its teeming subscribers, Airtel, a leading telco in Nigeria, has unveiled a new and exciting TV commercial tagged “The Rainmaker”. For over a decade, Airtel has told unique African stories in the most innovative ways. The new[Read More…]
CORPORATE STATEMENT ON THE NEW BOARD CONSTITUTION
We refer to the Central Bank of Nigeria Limited (CBN) pronouncement on the reconstitution of the Board of Directors of First Bank of Nigeria Limited. Further to the press conference held by the Governor of the Central Bank of Nigeria, Mr. Godwin Emefiele CON on Thursday, 29 April 2021, the[Read More…]
Rite Foods, The Right Way To Global Standard
Large, diversified, family-owned businesses are dominant players in the economies of most emerging markets and can be excellent business partners for Western companies. Moreover, Conglomerates in emerging markets aim to gravitate towards building, developing, or buying new capabilities, as well as strengthening core capabilities and retrofitting obsolete capabilities to help[Read More…]
Consumer TV
Danger of mobile phone in the kitchen
It’s dangerous using mobile phone in the kitchen
