The Central Bank of Nigeria (CBN) has projected that most Nigerians will distance themselves from expensive and luxury items within the next 12 months. This is contained in the ‘Consumer Expectations Survey for Q4 2020’ report released by the CBN’s statistics department. It was reported that Nigerians’ overall confidence outlook[Read More…]
Author: Godwin Anyebe
2021: Gauging Brands Posturing In A Post Pandemic World
The year 2020 is coming to a close with it’s challenges, and calling it a watershed of a year would be an understatement. While there is cautious optimism and anticipation for a fresh start with 2021, it is also important to know that most things that were familiar have been[Read More…]
Mediacraft Associates Appoints Segun McMedal as Director of Innovation And Business Development
Mediacraft Associates, a Public Relations consultancy firm, and Nigeria affiliate of the FleishmanHillard global PR network, has announced the appointment of Segun McMedal as the firm’s new Director of Innovation and Business Development. His appointment takes effect from Monday, January 4, 2021. McMedal, an experienced PR practitioner, is the current[Read More…]
Nda-Isaiah for December 28
Activities marking the burial of the Chairman of LEADERSHIP Group, Mr. Sam Nda-Isaiah, will start on Wednesday. Nda-Isaiah, 58, died on Friday, December 11, after taking ill briefly. A statement by his brother, Mr. Abraham Nda-Isaiah, said dignitaries expected to participate in the events, which would commence on by 12noon[Read More…]
9mobile To Leverage Technology, Innovation For Improved Enterprise Support
Nigeria’s telecommunication company, 9mobile, has reassured its enterprise customers of improved Quality of Service (QoS) on its network in 2021. This reassurance was given during 9mobile’s Enterprise Customer forum 2020 in Port Harcourt recently. Forum is designed to appreciate customers for their loyalty while receiving their feedback for better service[Read More…]
Xiaomi Launches MI 10T SERIES
In a fresh attempt to deepen it’s market share in Nigeria, a mobile phone brand – Xiaomi has launched MI 10T series into Nigerian market. Speaking during the launch recently in Lagos, the Marketing Director Xiaomi Nigeria, Somoye Habeeb said; “Xiaomi Nigeria today announced the release of a trio of[Read More…]
Boomerang Unwraps The Fun And Cheer With Magic Makers Festive Edition
The festive season is bound to look very different this year, but, there are still a lot of ways to share the love with family and friends. This December, Boomerang is continuing to celebrate the magic of children’s imaginations in its new series of Magic Makers, with a fourth edition[Read More…]
Lilvera Group Bags ‘Most Customer Focused Experiential Marketing’ Award
Lilvera Group, a consultancy firm that is major in integrated marketing communication, has won the 2020 Africa Finance Award for the ‘Most Customer Focused Experiential Marketing category. Lilvera Nigeria was presented with the most customer focused experiential marketing award at the 9th edition of the Award in Lagos recently. After[Read More…]
OAAN Rewards Exemplary Leaders In Outdoor Advertising
The Outdoor Advertising Association of Nigeria (OAAN) has rewarded its past leaders who have contributed to the growth of outdoor advertising industry in the last three decades. The maiden event tagged “Night of the Legends” was held recently in Lagos. Three former presidents of the association, Chief Foluso Babu Akinbobola,[Read More…]
Airtel Announces Kick-off of ‘5 Days of Love’ Yuletide Initiative
Telecommunications services provider, Airtel Nigeria, has announced the commencement of the 2020 edition of its annual ‘5 Days of Love’ Yuletide initiative with a focus on providing palliative packs to five thousand persons across five Internally Displaced Persons (IDP) camps in the country. Speaking during a virtual press conference yesterday,[Read More…]
Consumer TV
FG Revenue Rises 76% to N12.5tn, Fueled by Tax and Oil Gains — Budget Office
The Federal Government’s earnings have increased by 76 percent, rising from N7.1 trillion in 2022 to N12.5 trillion in 2023, due to higher taxes and oil revenues. This information was revealed in the recently released 2025-2027 Medium Term Expenditure Framework and Fiscal Strategy Paper from the Ministry of Budget and[Read More…]